PERSONA 1
38 years old lives in Istanbul Kadıköy, he loves going out at night to pubs and meyhane (tavern) so he wants to experience the different places he can go after drinking, he’s looking for a place that is open 24/7.
- He buys the book on the recommendation of a friend and is generally interested in the night part.
- Since he lives in Kadıköy and likes to go to taverns and pubs, he opens the Contents page directly and opens the section related to Kadıköy.
- What she wants to find is to find new places to eat and decide on her options after a night out.
- Goes to Kadıköy Icon page and looks at the food options.
- From here he studies the restaurant page and goes to these places after the entertainment.
- He knows his native Kadıköy, he uses the map to confirm the locations of the venues.
NIGHT street food culture
Perhaps the most enjoyable part of night entertainment is the soups you drink after it. Or the kokoreç you eat at night when you get hungry. Whatever the reason or whatever you eat, the pleasure of eating at night in Istanbul is quite special.
PERSONA 2
21 years old student in Istanbul. Designer, Because of her job she is really social and she always has to go outside to meet people and events. She is interested in the book because she wants to discover new places in Istanbul to go after going out. She wants to discover new places in Beşiktaş.
PERSONA 3
57 years old, an author in Istanbul. He is working in a publishing house in Taksim. He only goes to the restaurants he know in Taksim and he’s working till late hours so he wants to find new places to eat after work.
PERSONA 4
50 years old a chef from uk, he is planning a trip to Istanbul and wanting to taste giblets and the drinking culture after it. That’s why he will use the night street food culture maps and try every giblet in restaurants.
PERSONA 5
28 years old, lives in Denmark and she is planning a trip with her friends to Istanbul and they want to try mussels.
